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Sioux Falls

Swimming success rekindles Midco Aquatic Center's seven-figure partnership

City of Sioux Falls inks new deal with original title sponsor as indoor swim complex hits milestone

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The Dakota Scout
Oct 15, 2025
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The city of Sioux Falls is getting another multimillion-dollar boost for its only year-round aquatics facility from a longtime corporate partner.

Regional telecommunications juggernaut Midco has inked another 10-year deal with the Sioux Falls Parks and Recreation Department to continue its title sponsorship of the indoor swimming complex in central Sioux Falls worth $3.5 million.

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